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National Stroke Association

National Stroke Association - Brain Alert

INSIDE

NEW FOR YOU
Summer Reading
NY Marathon
Spanish ABCD2
National Stroke Awareness Month
Stroke Center Story Series

THE DIFFERENCE YOU MAKE
Summer Donations

NATIONAL STROKE ASSOCIATION NEWS
Volunteers
StrokeSmart™
Newsweek Articles
LEAP
Twitter
Facebook

ATTENTION STROKE PROFESSIONALS
Joined BrainWave?
Recurrent Stroke Webcast
Acute Stroke Webcast
Free Grand Rounds

THANK YOUR BRAIN
Men’s Health Week

As a valued supporter of
National Stroke Association
you will receive
Brain Alert
six times a year to keep you
up-to-date on what we are
doing in the community.

 

 

 

 

SUMMER 2009     



NEW FOR YOU

Summer Reading that Supports Stroke Awareness!*

Survey results from earlier this year showed that many of you want tips on books to read! To honor our readers’ wishes, National Stroke Association is launching an annual summer reading section of Brain Alert that benefits everyone.

Get up-to-speed on the latest in stroke books for all ages and help support National Stroke Association at the same time! Stock up on summer reading by making your purchases through GoodShop, a new online shopping mall that includes hundreds of online book stores like Amazon, Barnes and Noble, Borders and eBay. GoodShop donates up to 37 percent of each purchase to your favorite cause and it’s easy to use. Visit goodshop.com and search for any of these books or other items online. When you’re ready to make your purchase, enter 'National Stroke Association' as the charity you wish to support!

“Stronger After Stroke”, by Peter G. Levine

“Stronger After Stroke” provides easy rehabilitation instructions for recovery after stroke. Written for stroke survivors, caregivers and family, the book presents a simple approach: stroke survivors recover by using the same learning techniques that anyone uses to master any life challenge. Basic rehabilitation concepts are covered, including repetition of task-specific movements, regular practice, recovery stage challenges and how to set goals and recognize achievements for each stage. BA Image - Stronger After Stroke Cover
 “Stronger After Stroke” bridges the gap between stroke survivors and their needs, providing easily understandable and scientifically-based information on how to achieve optimal rehabilitation.


“Winning the Disability Challenge: A Practical Guide to Successful Living”, by John F. Tholen, PhD

Losing the capacity to work can be life-altering and challenge a person’s most basic notions about life itself. Each year, as a result of injury or illness, millions of American workers are faced with insecurities and feelings of helplessness that result from their inability to continue work. “Winning the Disability Challenge” provides a course of action to regaining self-esteem and guides through both emotional trauma of disability and the complex world of disability rights and resources. BA Image - Winning the Disability Challenge
The book discusses frustrations of the newly disabled and explains disability benefits while offering 100 affirmations that provide comfort and help readers get back on track. It also includes a program of simple management methods for improving overall health, managing pain and sleep issues and coping with depression.


“After the Stroke: My Journey Back to Life”
, By Mark McEwen (with Daniel Paisner)

Mark McEwen was at the top of his game and enjoying life when he suffered a stroke. After fifteen years on The Early Show, he had moved to Orlando to anchor the local news and spend more time with his family. While traveling, he experienced symptoms that led him to a hospital, where he was misdiagnosed with the flu. Two days later, on an airplane flight just hours before he finally collapsed, flight attendants and airport staff dismissed his slurred speech and heavy sweating. Misinformation not only delayed his treatment, but it also nearly cost him his life.
BA Image - After the Stroke
Now, McEwen, a beloved morning-show weatherman, recalls his harrowing journey of rehabilitation from a massive stroke. “After the Stroke” traces his recovery in the aftermath of temporarily losing some of his greatest gifts— his talent as a public speaker, and his warm, witty exuberance—while his wife worked valiantly to care for their children as well as her seriously ill husband. Includes a foreward by Bill Cosby.


“The ABC’s of Brain Education”, by Janeide A. Chillis

“The ABC’s of Brain Education” is a children’s book written by a 42-year old female stroke survivor who believes that educating children and communities about brain injury and stroke will help reduce the impact of stroke. This book includes educational material for stroke survivors, caregivers, teachers and parents with children ages 4-8. BA Image - ABCsBrain Education

*National Stroke Association does not formally endorse any book referenced in this e-newsletter, but provides this information as an educational resource on current stroke literature.



NY Marathon Team!
Brain Alert Image - NY Marathon 09

National Stroke Association is proud to be a New York Road Runner’s Participating Charity Partner by hosting a running team for the 2009 ING New York City Marathon on November 1. We have 25 guaranteed marathon entries for runners who pledge to either donate or raise $2500 or more for National Stroke Association. We still have several spots to fill, so forward this information onto any friends or family who might be interested! Runners already registered with an entry for the marathon can join the National Stroke Association team, too. Meet one of our very own staff members who will be running the marathon, too! Find out more by visiting www.stroke.org/nymarathon or contacting Carol Griffin at cgriffin@stroke.org or (303) 754-0917



ABCD2 Tool Now Available in Spanish

The ABCD2 tool is a tool that has been professionally validated to predict the risk of having a stroke following a transient ischemic attack (TIA). And now, it’s available in Spanish! This easy-to-use tool has been made available for the use of medical professionals. The tool will be available for individual download and purchase in 25-sheet tearpads from the National Stroke Association Web site at www.stroke.org/abcd.



National Stroke Awareness Month Recap

National Stroke Association wants to thank every person who helped spread awareness this past May! Not only did numerous rehabilitation facilities, hospitals and organizations hold awareness events across the United States, but we saw significant individual participation and involvement, even down to the elementary school level! We also distributed 20,000 STOP Stroke Pocket Calendars to general public and other interested parties through a successful Yahoo! banner ad campaign.

Stroke awareness and education activities and efforts are important all year long. Help us continue educating as many people as possible by recommending that friends and family register for regular National Stroke Awareness educational e-mails by clicking here and participate on our Facebook and Twitter social media pages. Visit www.stroke.org/facebook and www.stroke.org/twitter to join our pages.

Here is a sampling of events from May!

  • Alvarado Hospital in San Diego, CA, hosted a movie screening of “Still Me” on Friday, May 22nd. “Still Me” producer, director and stroke survivor Beth McElhenny and film actress Tina Gloss were introduced by Andy Fredenberg, founder and director of the San Diego Cinema Society. The award-winning film short was followed by an interactive discussion amongst the audience and the film makers related to issues surrounding the effect of stroke on relationships. All participants received education on F.A.S.T. and HOPE. The hospital also hosted The Comebackers Neuro Club Annual Awards Luncheon on May 29th. One highlight included a hula exhibition by a stroke survivor who returned to dancing the hula post stroke. All participants received education cards on how to act F.A.S.T.
  • Students from local schools in Ridley Park, PA, participated in a stroke awareness poster and video contest hosted by Taylor Hospital. The students used their art and film skills to capture the 2009 National Stroke Awareness messages to STOP Stroke through risk factor management, to Act F.A.S.T. by recognizing and responding to stroke symptoms and to Spread HOPE about stroke recovery. Visit http://www.stroke.org/ later this month to view the winning videos!

Did you have a great event or interesting awareness event story? E-mail us at brainalert@stroke.org.



Stroke Center Story Series

Read the final two installments of "One Hospital’s Story" that documents Cedars-Sinai’s journey to becoming a certified primary stroke center. This issue’s installments focus on how Cedars-Sinai met core team responsibilities required of the hospital by The Joint Commission and marketing and communications tactics used for overall hospital staff and community education. For more information about joining  National Stroke Association's Stroke Center Network, an organizational membership program that provides resources for becoming a certified or recertified primary stroke center, visit www.stroke.org/SCN or contact Jill at jthiare@stroke.org or (303) 754-0908.





Brain Alert Line

THE DIFFERENCE YOU MAKE

Summer Donations

With your tax-deductible donation to National Stroke Association, you help bring the gift of hope to millions of stroke survivors and their loved ones. There are many ways to show you care:

  • Set up your own personal stroke fundraiser online through National Stroke Association’s Firstgiving Web site. Visit www.firstgiving.com/nationalstrokeassociation(click the “Get Started” button) or more information.
  • Donate online at www.stroke.org/donate or mail a check payable to National Stroke Association at: 9707 E. Easter Lane, Suite B, Centennial, CO 80112-3747.
  • Join our Heritage Society by remembering National Stroke Association in your will. (Talk with your financial advisor for more details.)
  • Make a donation in memory or honor of a friend or loved one.

Remember, the donation you make today could make a big difference for a loved one - or for you - tomorrow!
Thanks for caring



Brain Alert Line

NATIONAL STROKE ASSOCIATION NEWS

Volunteers

If you’ve received National Stroke Association’s StrokeSmart™ magazine in your home, registered for one of our conferences or  completed a National Institutes of Health Stroke Scale exam, chances are that you’ve been the benefactor of one of our volunteers’ hard work. From taking subscriptions over the phone to entering new mailing addresses into our database, as well as performing a plethora of other tasks, our volunteers are one of the reasons you’re able to read this article right now. Since January 2009, National Stroke Association has been thrilled to expand its Volunteer Program. With a troop of approximately 11 regulars who, on average, donate a combined total of 140 hours per month, our office hums daily with activity of volunteers, each one bringing with him/her a unique background and set of skills. It has been a joy to interact with and learn from these individuals and witness them taking a personal interest in stroke. We look forward to further developing this program as we continue to add to our volunteer base. Please look for a new volunteer section of http://www.stroke.org/ in the upcoming months! For more information on this program, please contact Annalise at adezoete@stroke.org.



StrokeSmart™ Magazine: May/June Issue
BA Image - SS Cover May/June 09 Check out the new issue of StrokeSmart™ magazine for valuable information about solutions to dealing with pain after stroke, including easy-to-use nutritional tips, as well as how to prevent secondary stroke through blood pressure management, the value of stroke support groups and tips for how caregivers can rebuild their independence.

And, just in time for summer, read up on Retreat and Refresh Stroke Camps for survivors and caregivers.

StrokeSmart™magazine is FREE to all people in the United States. If you know someone that doesn't already subscribe to the magazine, make sure they visit www.stroke.org/MAG to subscribe today!



National Stroke Association in Newsweek All Year Long

We are pleased to announce that National Stroke Association will author monthly articles for the online Newsweek Showcase.com starting later this month! Visit www.newsweekshowcase.com/health/id/stroke-prevention for the May article about stroke prevention, which also appeared in the print version of the magazine. Look for a new article about high blood pressure as a risk factor for stroke later this month.



LEAP

National Stroke Association and the University of Colorado Hospital (UCH) hosted a new National Stroke Association recovery education pilot program called LEAP (a Life-long Education and Advocacy Program) on July 16 and 17 in Denver. More than 30 local stroke survivors and their caregivers attended the successful program for specific education around rehabilitation issues, nutrition post-stroke, drug therapies available to help treat deficits and disabilities resulting from stroke and tips for how to deal with depression and maintain self-esteem and intimacy. The program is also designed to guide local stroke survivors to local resources available in their communities.

BA Image - LEAP

Attendees were treated to free blood pressure readings, lectures, discussion groups and interactive sessions and video across a variety of topics. National Stroke Association developed LEAP program content based on needs assessments and through the much-valued help and assistance of Judi Johnson, PhD, RN, a nurse educator and stroke survivor, and Linda Klein, Klein Communications, a professional facilitator and medical writer. The program is being further developed based on insights and post-test performance by attendees. Watch for new events to roll-out in your area in the coming months! If your facility would like to host the LEAP program for stroke survivors and caregivers, please contact Valerie at vsiebert-thomas@stroke.org or (303) 754-0926.



Join us on Facebook

Are you a member of Facebook? Join National Stroke Association’s Facebook page today by clicking on the button. Meet friends and other stroke survivors through this easy-to-use social networking Web site. Watch for regular educational and event information each week.

Brain Alert Image - Facebook



Join us on Twitter

Click on the button below and join National Stroke Association’s Twitter page for regular organization updates and tips about stroke education and awareness. Not familiar with Twitter? It’s a free micro-blogging service that allows a person, company or organization to communicate through quick frequent news or informational updates written in a mere 140 characters.

Twitter Logo



Brain Alert Line

ATTENTION STROKE PROFESSIONALS 

Have You Joined BrainWave Yet?

Are you a member of Stroke Center Network, Stroke Rehabilitation and Recovery Network or Professional Society? Don’t miss out on the newest and most comprehensive social network on the Web for stroke care professionals! BrainWave is designed for two types of providers: those working in the acute care arena and rehabilitation-oriented providers. Join one of our membership programs at www.stroke.org/memberships today to start chatting with more than 300 stroke care professionals across the country!

BrainWave provides an easy-to-use web space for our professional members to:

  • engage in online discussions responding to posts from other members and initiating topics of interest,
  • share resources to help you do your job better and more efficiently,
  • share local, regional and national event announcements,
  • access archived webcasts and roundtable discussions, and
  • participate in live-time chats.

For more information about either site or to find out how you can become a member of one of National Stroke Association’s professional membership programs visit www.stroke.org/memberships or contact Jill at jthiare@stroke.org.



September Acute Stroke Treatment Webcast Scheduled

Mark your calendars now to join other medical professionals on September 10, 2009, at 12 PM Eastern (9 AM Pacific) for Acute Stroke Treatment New Evidence and Opportunities. All healthcare professionals are welcome to participate in this integrated CME/CE webcast program on acute stroke treatment. This program will provide an update on new key evidence on acute ischemic stroke treatment strategies.  Faculty will also present case-based studies and resources to help participants implement changes to acute stroke care practice and processes. Registration will open in August, so set a reminder in your online calendar now to visit http://www.stroke.org/ in the coming weeks and register for this exciting new webcast.

While you're visiting us online, check out our brand new online Acute Stroke Resource Center at www.stroke.org/acute.



Recurrent Stroke Webcast Coming in September

National Stroke Association is launching a second phase of the enormously successful Recurrent Stroke Prevention Grand Rounds Series with a live audio webcast on September 23, 2009: Preventing Recurrent Stroke: Targets for Managing Risk. (See below for information about how to host a Grand Rounds in your hospital today.) 

The September webcast will teach you how to effectively apply your recurrent stroke knowledge to your daily practice with guidance from renowned faculty Dr. Philip B. Gorelick and Dr. Fernando Testai. Learn about the current impact of recurrent stroke risk, as well as the financial and social burden of stroke within the United States. Faculty will discuss significant risk reduction through guidelines-based practice alongside models to improve patient adherence.

Who: This webcast is open to all healthcare professionals.
When: 12 PM Eastern (9 AM Pacific).
What: Registration will open in August, so mark your calendars now to visit our http://www.stroke.org/ and secure a spot!




Take your practice to the next level. Find out how National Stroke Association’s professional membership programs can benefit you and your patients visit www.stroke.org/memberships or call (303) 754-0908.

 


Only 25 Spots Left: Free Grand Rounds CME Going Fast!

Don’t miss your FINAL CHANCE to host a free, live and interactive grand rounds program: Recurrent Stroke Prevention: An Update on Evidence and Opportunity in Ischemic Stroke or Transient Ischemic Attacks (TIA).

Only 25 spots remain open for this free opportunity for facilities that can provide a minimum of 40-50 interdisciplinary attendees (e.g., stroke team members, neurologists, nurses, neuroscience nurses, etc).

The program includes presentation, food and beverage stipend, faculty honorarium, CME and CE credits and attendee materials. Learn how to improve practice related to the identification and management of recurrent stroke risks through case-study learning strategies.

Each Grand Rounds is scheduled on a first-come, first-served basis. Please contact Valerie at vsiebert-thomas@stroke.org or (303) 754-0926 to reserve your spot NOW!

www.stroke.org/GrandRounds_Recurrent



Brain Alert Line

THANK YOUR BRAIN 

Furloughs and Summer Fridays: Perfect for Risk Factor Checkups


With the current economy, many companies have weekly furloughs in place. And, summertime means that most people are treated to half-days by their employers. What better opportunities for yourself or the men in your life to reserve some extra time off this summer and heighten their awareness of preventable health problems? The key to prevention IS early detection and treatment of disease. Encourage your husbands, fathers, grandfathers and sons to get into prevention mode by visiting the doctor for a stroke risk factor check-up. After all, incidence of high blood pressure rises in men over the age of 45, and high blood pressure can lead to stroke. Make stroke prevention easy by downloading National Stroke Association’s risk factor tool for free by visiting www.stroke.org/RISK.

It's especially important for African American men to get regular check-ups. Compared with white men 45 to 54 years old, African American men in the same age group have a threefold greater risk of ischemic stroke. Further, African Americans are twice as likely to die from stroke as Caucasians.

Take advantage of the extra time in your lives and stroke at the same time: schedule a doctor’s visit for yourself or a loved one today!



Remember to Shop Online and Support Stroke Awareness

Please consider making your Amazon purchases by clicking on this Amazon.com link.

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National Stroke Association
9707 E. Easter Lane, Suite B
Centennial, CO 80112-3747